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types of e-commerce

TYPES OF E-COMMERCE


There are a number of different types of E-Commerce

 B2B - Business to Business
 B2C - Business to Consumer
 C2B - Consumer to Business
 B2E - Business to Employee
 C2C - Consumer to Consumer
 B2B - Business to Business
1. B2B - Business to Business

E-commerce has been in use for quit a few years and is more commonly known as EDI (electronic data interchange). In the past EDI was conducted on a direct link of some form between the two businesses where as today the most popular connection is the internet. The two businesses pass information electronically to each other. B2B e-commerce currently makes up about 94% of all e-commerce transactions.

Typically in the B2B environment, E-Commerce can be used in the following processes:

o Procurement;
o Order fulfillment;
o Managing trading-partner relationships

For many Welsh SMEs B2B E-Commerce is synonymous with the vision of integrated supply chains. This might be the ultimate objective, but, in the short term, B2B E-Commerce could be used as a significant enabler in their move towards greater trading partner collaboration.

E-Commerce technologies have allowed even the smallest businesses to improve the processes for interfacing with customers. They are now able to develop services for individual clients rather than provide a standard service. Pentwyn Splicers based in Pontypool manufacture pneumatic splicers for the UK and world textile market. They evaluated all aspects of their business process to determine where the greatest return could be obtained. Using the Web to sell more products was an initial consideration, but it was in the provision of customer service and support to their overseas distributors that the greatest benefits have been achieved.

An alternative way of thinking of B2B eCommerce is to think of it as being used to:
Attract, develop, retain, and cultivate relationships with customers;

Streamline the supply chain, manufacturing, and procurement processes, and automate corporate processes to deliver the right products and services to customers quickly and cost-effectively;
Capture, analyze, and share, information about customers and company operations, in order to make better decisions.


2. B2C - Business to Consumer

Business to Consumer e-commerce is relatively new to Australia. This is where the consumer accesses the system of the supplier. It is still a two way function but is usually done solely (only) through the Internet.

B2C can also relate to receiving information such as share prices, insurance quotes, on-line newspapers, or weather forecasts. The supplier may be an existing retail outlet such as a high street store; it has been this type of business that has been successful in using eCommerce to deliver services to customers. These businesses may have been slow in gearing-up for eCommerce compared to the innovative dot.com start ups, but they usually have a sound commercial structure as well as in-depth experience of running a business - something which many dot.coms lacked, causing many to fail

Example: A home user wishes to purchase some good quality wine. The user accesses the Internet site

http://wwww.craigs.com.au and follows the links to read a report on the recommended wines. After reading the tasting notes the user follows the links to place an order along with delivery and payment details directly into the merchant’s inventory system. The wine is then dispatched from the supplier’s warehouse and in theory is delivered to the consumer without delay.

C2B - Consumer to Business

Consumer to Business is a growing arena (ground) where the consumer requests a specific service from the business.
Example: Harry is planning a holiday in Darwin. He requires a flight in the first week of December and is only willing to pay $250. Harry places a submission with in a web based C2B facility. Dodgy Brothers Airways accesses the facility and sees Harry’s submission. Due to it being a slow period, the airline offers Harry a return fare for $250.


B2E - Business to Employee

Business to Employee e-commerce is growing in use. This form of e-commerce is more commonly known as an ‘Intranet’. An intranet is a web site developed to provide employees of an organization with information. The intranet is usually access through the organizations network, it can and is often extended to an Entrant which uses the Internet but restricts uses by sign on and password.

C2C - Consumer to Consumer

These sites are usually some form of an auction site. The consumer lists items for sale with a commercial auction site. Other consumers access the site and place bids on the items. The site then provides a connection between the seller and buyer to complete the transaction. The site provider usually charges a transaction cost. In reality this site should be call C2B2C.
B2A is the least developed area of e-Commerce and it relates to the way that public sector organizations, at both a central and local level, are providing their services on-line. Also known as e-
Government, it has the potential to increase the domestic and business use of e-Commerce as traditional services are increasingly being delivered over the Internet.

The UK government is committed to ensuring this country is at the forefront of e-Commerce and it is essential that e-Government plays a significant part in achieving this objective.

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